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Why NetSuite isn’t bothered about chasing Salesforce or any other competitor

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Oracle NetSuite is unconcerned about chasing the leaders of the pack in sub-markets like CRM, despite its stake in these areas, the firm’s GVP of Strategy has said.

In conversation with TechRadar Pro at SuiteWorld 2022, Jason Cowan answered questions around the company’s ability to compete with Salesforce in the CRM market, as well as single-product vendors in other segments covered by its platform.

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